AI Insights · Timothy · July 2023
Top 5 Consumer Finance Apps in Guatemala Q2 2023
Discover the performance trends of the top 5 consumer finance apps in Guatemala during Q2 2023, including weekly downloads and active users.
In the second quarter of 2023, the top 5 consumer finance apps in Guatemala displayed diverse trends in their weekly downloads and active user metrics. Here’s a closer look at their performance:
BANRURAL experienced a stable performance in weekly downloads, starting at around 16K in late March and slightly fluctuating to end at approximately 15.5K in late June. The app’s active user base remained strong, starting at 237K and ending the quarter with a slight increase to 247K.
Bi en Línea also showed consistency in its weekly downloads, beginning at 9K and peaking at 10.4K by the end of June. The active users for Bi en Línea saw a general upward trend, moving from 265K in late March to nearly 285K at the end of June.
Banco Azteca Guatemala maintained a steady download rate, starting at 7K and ending at 6.2K. The active user count demonstrated growth, rising from 32K in late March to over 41K by the end of June.
Banca Móvil BAC showed a notable increase in weekly downloads, beginning at 5.3K and reaching 7.1K by the end of the quarter. The app also saw a rise in active users, starting at 259K and peaking at 275K towards the end of June.
Banco Promerica Guatemala had a varied download trend, beginning at 2.9K and ending at 3.6K. Active user data was not available for this app.
These insights reflect the dynamic nature of consumer finance apps in Guatemala. For more detailed analytics and insights, visit Sensor Tower.
